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How to Prepare, Stage, and Deliver Winning Presentations
Thomas Leech
Presentation is vital to success, both in attracting new customers and in introducing team members to an RFP. Leech's book runs the gamut, from personal style advice to technical aspects, on how to use the presentation as a stage to get clients and co-workers on the same page.
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The Jelly Effect: How to Make Your Communication Stick
Andy Bounds
What you say at a given meeting is infinitely more important than how much information you are capable of spewing. Bounds argues that we all know how to talk, but few of us are careful enough to make sure that what we say is relevant. This book will show you that you don't have to talk for a long time to impress customers and motivate employees towards a common goal, but you do have to make what you do say stick.
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Persuasive Proposals and Presentations
Heather Pierce
This book is a manual for successful business writing generally and proposal writing specifically. Pierce identifies 24 "tricks of the trade" that help proposals to stay on track, be clear and convincing, and keep readers' attention. Her emphasis on a proposal's readability is both apt and refreshing.
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Beyond Bullet Points: Using Microsoft PowerPoint to Create Presentations That Inform, Motivate, and Inspire
Cliff Atkinson
PowerPoint is as intricate and nuanced as any Microsoft Office program, and this guide will provide you with 50 ways to take advantage of these intricacies and nuances in order to improve the quality of your presentations. In five lucid sections, Atkinson stresses the importance of generating ideas and structure and then visualizing and sustaining them throughout the slideshow. Proposal and capture managers will learn how to create a cohesive narrative through images and ideas that will engage and sustain clients and employees alike.
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The Short Road to Great Presentations: How to Reach Any Audience through Focused Preparation, Inspired Delivery, and Smart Use of Technology
Cheryl Reimold and Peter Reimold
Obviously the two main principles of a good presentation are its content and the way that that content is delivered. Reimold and Reimold teach you how to perfect both the medium and the message in this book. Readers will find the techniques in this book helpful in board rooms, at conferences, and in daily interactions with other people. Proposal managers will discover that they can ensure a well-structured writing process by delivering a well-structured presentation.
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Do you know of any helpful business development books you would like to recommend? Send your suggestions to info@ostglobalsolutions.com
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