Evaluators choose a proposal based on two things: your written proposal and your price. In order to find the best price for your proposal, you need to understand how to perform bid opportunity-specific competitive analysis. Black Hat and Price to Win (PTW) analyses are the backbone of competitive analysis, and they are indispensable techniques in the highly competitive world of winning government proposals.
Take OST’s course Competitive Analysis: Black Hat and Price to Win (PTW), training that equips you with a repeatable process and the techniques required to out-bid your competitors. Topics covered in this two-day course include: identifying competitors; using sources for quantitative and qualitative information; organizing Black Hat sessions; devising competitors’ approach; performing SWOT analysis; postulating competitors’ win strategies; following a disciplined PTW development process; performing labor rate analysis; and more.
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