OST Global Solutions, Inc.

Best Practices: Developing Win Themes

So you have a proposal to write, yet here you are participating in yet another inane group conversation that may include more than one agenda, a lack of clarity about who’s in charge or which way the team is proceeding, social loafing, grandstanding, or other...

Rules of Thumb for Proposal Win Themes

Picture a daunted proposal evaluator who has yours and a pile of other proposals to read. Visualize hundreds of pages of boring technical text with sparse graphics, until lines turn into ants running through a page. What will this evaluator remember about your proposal by the time he or she reads the next proposal, and the next?