Graphics will always prevail over text. Quite simply, they are infinitely more effective at presenting your marketing and sales message. No company would issue a marketing or sales brochure without images. Yet people routinely underuse graphics in proposals.
You don’t have to be a graphic artist to create compelling graphics for your proposals. Our graphics course will teach you the specific skills required to conceptualize and design proposal graphics that are persuasive and professional. We also provide you with graphic templates and an opportunity to practice your new skills with our experts at hand to walk you through the process.
You will learn the entire process of creating visuals for your solution, from managing the graphics process to conceptualizing and designing large, graphics-intensive items like cover pages and spines. This course also shows you how to design an action caption, sketch a graphic concept, determine how to deliver a specific visual message to the government customer, and use professional graphic design principles and resources to make your proposal graphics look attractive.
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