Strategies for Penetrating Government Market for the First Time

Strategies for Penetrating Government Market for the First Time

Here are some realistic strategies for penetrating the market if you don’t have extensive government connections. We will start with the easiest approach and end with the most challenging entry method. 1.     Start as a subcontractor to an established government...
Win The Next Proposal with Great Graphics

Win The Next Proposal with Great Graphics

Graphics will always prevail over text. Quite simply, they are infinitely more effective at presenting your marketing and sales message. No company would issue a marketing or sales brochure without images. Yet people routinely underuse graphics in proposals. You don’t...
Polaris Draft RFP Update

Polaris Draft RFP Update

The General Services Administration (GSA) updated the draft RFP for Polaris, the agency’s new small business IT services contract that replaces the $15 billion Alliant 2 Small Business contract. The latest version of the Polaris draft RFP adds a Pool reserved for...