Join our exclusive 3-part course to help achieve at least 30% productivity increase, 20% higher win rates, and 25% labor cost savings in your Government bid preparation activities!
Transform Your Approach to Business Development, Capture, and Proposals with AI
Are you ready to enhance your bid flow, improve your Pwin, cut down the time it takes to do most BD tasks, improve decision-making, and reduce proposal risk by ensuring your submissions are compliant and compelling? This course is specially designed for BD professionals in Government contracting firms seeking to harness the power of AI in their operations. Over three comprehensive sessions, you will gain the knowledge and tools to transform your BD strategies and execution.
Why This Course?
It’s not the AI itself that may take everyone’s jobs and all the contract wins in the upcoming years – it is the professionals and companies who expertly leverage the AI. Gain the edge for maintaining your professional relevancy and securing a competitive advantage in the rapidly evolving landscape of Government contracting.
- Grasp how generative AI works and its role in safeguarding competition-sensitive information, leading to enhanced data security and intellectual property protection in BD.
- Learn to leverage AI in filling and advancing the BD pipeline, matching opportunities with company strengths, enhancing efficiency, and improving opportunity alignment.
- Master crafting effective AI prompts, from basic to advanced levels, including chain of thought prompting, to extract more relevant and accurate insights for BD activities.
- Discover how AI aligns with and amplifies core elements of the capture process, bringing efficiency and strategic depth to customer engagement and intelligence gathering.
- Employ AI for deep customer analysis, resulting in more effective engagement strategies and improved customer relationships.
- Use AI to develop data-driven proposal themes and win strategies, enhancing the likelihood of bid success.
- Leverage AI for comprehensive competitor insights, informing strategic decisions and strengthening capture positioning.
- Explore AI’s role in identifying and assessing teaming partners and in brainstorming innovative solutions, leading to stronger proposals and collaborations.
- Use AI in quickly generating compliant proposal outlines, brainstorming content, and conceptualizing graphics, leading to more persuasive and visually appealing proposals.
- Conduct proposal reviews using AI for compliance checks and content enhancement, ensuring higher proposal quality and alignment with evaluation criteria.
- Gain insight into emerging AI trends, preparing for future developments in the Government BD, capture, and proposal profession.
- Engage in practical exercises for hands-on real-world application of AI in Government BD.
Upcoming Classes
Each live, virtual (Zoom) course consists of three 2.5-Hour Sessions at 1:30 PM – 4:00 PM Eastern Time.
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Meet Your Instructor
Olessia Smotrova, CF.APMP Fellow
Olessia has more than 25 years of experience in business development. She led winning bids for four out of the top five Government contractors, winning more than $21 billion over the course of her career in single award contracts. She is an AI developer and strategist, pioneering the use of generative AI in Government contracting. She has created and implemented AI tools for business development processes, proposal strategy formulation, and competitive analysis. She is an AI super-user and thought leader in the practical application of generative AI in synthesizing complex data, generating innovative solutions, and driving decision-making in high-stakes Government BD environments.
She is the author of the book How to Get Government Contracts: Have a Slice of $1 Trillion Pie and seven other books. She has taught a graduate course for the Stevens Institute of Technology, and she provided training to Treasury and NASA. She has served for 2 years as the President of the National Contracts Management Association (NCMA) Bethesda/Medical Chapter and for 2 years as the President of the Association of Proposal Management Professionals (APMP) National Capital Area Chapter.
Olessia is recognized as an APMP Fellow for her contributions to the field of capture and proposals – the highest honor in the business development profession. Her skills span every aspect of business development, sales, and marketing. Prior to supporting Fortune 500 companies and small businesses as a proposal consultant and growing OST, she worked as a business developer for Raytheon and Lockheed Martin and wrote for the Financial Times of London.
Detailed Course Curriculum
Day 1: Introduction & Pipeline Development
Module 1: Introduction to AI in Government BD and Prompt Engineering
Understanding AI in the Context of Government BD
- AI Fundamentals: Understanding how generative AI works, AI security, and protecting your company’s competition-sensitive information and intellectual property.
- AI in Government BD Lifecycle: How AI is transforming Government BD, capture, and proposal development workloads in every step of the BD lifecycle.
- Quiz
Getting the Best Results from AI Through Prompt Engineering
- Basics of Prompt Engineering:
- Secrets for how to get superior results from interactions with generative AI.
- Introduction to crafting effective prompts for AI.
- Building complex prompts for specific tasks.
- Advanced Prompt Engineering Concepts:
- Advanced techniques for nuanced and complex AI interactions.
- Chain of thought prompting.
- Prompt Crafting Exercise: Participants practice crafting prompts at basic, intermediate, and advanced levels.
Exploring AI Agents
- Introduction to AI Agents: Overview of AI agents, their capabilities, and roles in automating complex BD, capture, and proposal tasks.
- Practical Applications: Discussing real-world applications of AI agents in Government BD.
- Interactive Demonstration: Showcasing a simple AI agent setup or interaction relevant to BD.
Module 2: AI in Pipeline Development
Enhancing Your Pipeline with AI
- The Role of AI in Pipeline Development: Introduce how AI tools can help you fill your pipeline and advance opportunities through its stages.
- Quiz
Identifying and Qualifying Opportunities Using AI
- Matching Opportunities with AI: Discuss how AI can be used to align opportunities with a company’s strengths, past performance, and capabilities.
- Effective AI Prompts for Opportunity Matching: How to craft AI prompts for analyzing opportunities.
- Incorporating AI into Qualification Criteria: Explore how AI can assist in researching opportunity information and applying qualification criteria to opportunities.
- Opportunity Matching Exercise: Participants practice matching an opportunity to a company’s capabilities and past performance.
Day 2: Capture Management With AI
Module 3: AI in Capture Management: Customer Engagement, Intelligence Gathering, and Win Strategy Development
AI Integration in the Capture Process
- Introduction to AI in Capture Management: Overview of how AI use cases align with and enhance OST’s six elements of the capture process.
- Quiz
AI-Enhanced Customer Engagement
- Using AI for Customer Analysis: Detailed look at how AI tools can help understand and engage with customers effectively.
- Interactive Exercise: Participants use AI to analyze customer data and create engagement strategies.
AI in Intelligence Gathering
- Efficient Market and Customer Intelligence with AI: AI applications in gathering opportunity intelligence and insights.
- Demo: Real-time AI opportunity intelligence gathering and analysis.
Developing Win Strategies with AI
- Incorporating AI in Win Strategy Formulation: How AI can contribute to developing robust and data-driven proposal themes that help derive effective win strategies.
- Quiz
Module 4: AI in Capture Management: Competitive Analysis, Teaming, and Solution Development
AI-Driven Competitive Analysis
- Leveraging AI for Competitor Insights: Using AI tools to analyze competitors and inform strategic decisions.
- Practical Session: AI-based competitive analysis on a given scenario.
AI in Teaming Strategies
- AI Applications in Identifying and Assessing Partners: Exploring how AI can aid in finding and evaluating potential partners for teaming.
- Demo: Partner selection using AI tools.
AI in Solution Development
- Enhancing Solution Development with AI: Using AI for tailored solution brainstorming and innovation.
- Quiz
Day 3: AI in Proposal Development
Module 5: Streamlined AI Tools in Proposal Writing
Understanding AI in the Context of Government BD
- AI Fundamentals: Understanding how generative AI works, AI security, and protecting your company’s competition-sensitive information and intellectual property.
- AI in Government BD Lifecycle: How AI is transforming Government BD, capture, and proposal development workloads in every step of the BD lifecycle.
- Quiz
Module 6: Perfecting Your Proposals and the Future of AI
AI-Assisted Compliance Checks and Proposal Reviews
- Best Practices in Proposal Reviews: Conducting proposal color reviews using AI for compliance checks and content improvement against the evaluation criteria.
- Hands-on Exercise: Conduct proposal section review against the requirements.
Emerging AI Trends
- Emerging AI trends. AI trends and their implications for the profession of Government BD, capture, and proposal development.
- Toward Artificial General Intelligence (AGI): How AGI is different from AI and how it may change the profession.
- Course takeaways and review.
Invest in Your Own and Your Company’s Future
Unlock the Full Potential of AI in Business Development for Just $695
This is more than a course; it’s an investment in your professional future. With the knowledge and skills gained, you’ll be the one driving success and innovation in your field, not just following the AI trend.
Why This $695 Investment is Crucial:
Direct ROI: Apply the AI strategies from this course to see immediate improvements in efficiency and contract wins, ensuring a tangible return on your investment.
Learn from an AI Innovator: Gain rare insights from an industry leader and super-user in AI, transforming expertise into actionable strategies.
Professional Edge: It’s not AI alone that will redefine the future of Government BD – it’s the professionals who know how to leverage it. This course empowers you to be that change-maker.
Enroll now and be the driving force in the AI era of Government contracting.
Frequently Asked Questions
Q: What if I miss a session?
A: If you are unable to attend a live session or any of its parts, there’s no need to worry. Every session of this course is recorded and made available to all participants shortly after it concludes. You will have access to the recording through our learning management system, allowing you to catch up at your convenience. This ensures that you won’t miss out on any valuable content and can continue the course at a pace that suits you. Additionally, the recordings can serve as a valuable resource for revisiting and reinforcing the material covered in the course.
Q: Are there any prerequisites for this course?
A: No prerequisites are required to join this course. We have designed it to cater to a wide range of participants – from those who are new to AI to practicing professionals already familiar with AI applications. Our approach is to start with foundational AI concepts and build up to more advanced and BD-specific skills. This ensures that everyone, regardless of their prior experience with AI, can learn and benefit from the course.
While there are no prerequisites, we generally assume that attendees are professionals already active in the fields of Government BD, Capture, and Proposals. This background will allow you to more effectively apply the AI skills and strategies we cover. For those looking to enhance their skills in these areas further, we also offer both live and on-demand courses tailored to specific aspects of Government BD, capture, and proposal development. You can explore these additional learning opportunities through our live courses or on-demand offerings.
Q. Are there any subscriptions or technology I need to take this course?re
A: To participate in this course, you will need access to a computer and the Internet to log into Zoom, as all our live sessions will be delivered via this platform.
You do not need to worry about having any current AI subscriptions or software. During the course, we will provide access to AI tools and subscriptions necessary for completing the exercises. While we will use specific AI tools for our exercises, the skills and concepts you will learn are transferable and applicable to a wide range of similar tools. This means that after the course, you will have the flexibility and knowledge to choose and work with any AI tool that suits your professional needs.
Seating is limited!
Cancellations & Rescheduling Policy
Cancellation notification must be received 10 business days prior to the training date. Upon notification, your registration fee will be refunded less a $100 non-refundable processing fee. Any cancellations beyond the 10 business days are non-refundable, but the course fee can be applied towards another training course, webinar, or an OST Global Solutions training product. No refunds will be made for the cancellation of a rescheduled course. Courses need to be rescheduled at least 24 hours in advance because we have to print the materials. As we constantly update the materials, they cannot be reused for another class. If a registrant didn’t request to reschedule and simply doesn’t show up on the day of the class, they forfeit the ability to reschedule. Attendee substitutions may be made at any time. Payment must be received prior to the course date. No-shows are liable for the full class fee.
Additional Information
If you would like to discuss whether this class is right for you or have any other questions, please call (301) 384-3350 during normal business hours.
Other Types of Payment
If you’d like to receive an invoice and pay by check, please send an email to [email protected]*.
*All payments must be received prior to the course start date.